Thanks to John Cook at TechFlash for the article (and picture)
. I overheard Rich Barton talking to some friends a couple weeks ago at a TechFlash Launch Party talking about the record number of hits they were receiving.
I guess using Zillow today, was like watching the NASDAQ 8 years ago.
Wow–it seems Trulia must not be happy!
Funny, as a homeowner I stopped looking at Zillow months ago. Who wants to be bummed out by how much prices have collapsed and continue to collapse
Mary McKnight just posted a scathing article on Netamorfasis about how Trulia might have been sandboxed from Google because of their black hat SEO practices.
http://www.netamorfasis.com/trulia-falling-out-of-google-is-it-ever-really-too-soon-to-say-i-told-you-so
I wonder if this might have contributed to the traffic gap.
Jim,
Zillow has already said that their traffic data comes from Omniture data they collect on their own servers. When I was at Move, we were also using Omniture and it was HORRIBLE at measuring traffic. My guess is that the service has just had a really hard time keeping up with “bot” technology and so their numbers were notoriously unreliable.
At this point, I’d guess like it’s only Zillow’s servers that are seeing a ton of new unique users since the traffic growth is not being picked up by either quantcast or compete.
Here’s two comparisons of Zillow, Trulia and Realtor.com for reference: