Recently some good friends of mine decided to buy a home. Such good friends, in fact, that we mutually agreed to keep business and friendship apart so as to not create any problems on either end. So they didn’t use my services. Instead, they first used a “discount” agent affiliated with a large, local real estate brokerage, before finally landing on a “traditional” agent.
It ended up being a great opportunity for me as well to learn more about the process through their eyes. One thing that they mentioned, in particular, caught my attention. On more than one occasion, they expressed a degree of concern to their agent about the volume of documents that were apparently required. Being prudent and sophisticated folks, they wondered what all of this “paperwork” really meant, why it was necessary, and how it related to their interests in the transaction.
The response? “Don’t worry, it’s just paperwork.” Well, it may be “paperwork,” but that doesn’t mean a buyer shouldn’t worry. Those are legal documents that impact a buyer’s interests. It is a disservice to the client to dismiss that concern without addressing it. Everyone should at least have the opportunity to understand the process and the inherent risks. If a buyer chooses to keep his head buried in the sand, so be it. But it shouldn’t be an agent’s job to hold the buyer’s head down in the sand. If the buyer wants to pull his head up, learn about his environment, and understand what is going on, an agent should encourage, not discourage, it. If you don’t get that encouragement, think about getting another agent.
This principle underlies my new real estate firm, Quill Realty. You’ll never, ever hear this expression from a Quill agent. Instead, Quill will provide its clients with a lawyer, in part so that the client can ask questions about and really understand the “paperwork.” Just another benefit of using Quill.
To say I am excited about the model would be a gross understatement… 🙂
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